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Shore Beach Service


If you have visited Hilton Head Island’s beaches, you are probably familiar with Shore Beach Service. We are on the beach in the lifeguard highchairs, under the red beach patrol umbrellas, or driving the red beach patrol vehicles. If you are new to the island, let us introduce ourselves and help you have a great vacation!

Hilton Head Island is blessed with some of the safest waters on the east coast, as gentle sloping beaches and offshore sandbars generally create calm surf conditions. However, always be cautious in the ocean and please follow our beach safety tips and beach rules to ensure a safe and enjoyable day.


Beach Rentals


Serving Hilton Head since 1974, Shore Beach Service is the island’s premier beach equipment rental service. We provide the rental of umbrellas and chairs anywhere throughout the beach.


We are the only company on Hilton Head Island that sets up the equipment for you daily, saving you the hassle so you can have a more relaxing and enjoyable vacation. Body boards, sailboats, kayaks and beach cycles are also available at our numerous rental locations on the beach.



Join Our Team!



Shore Beach Service provides the beach patrol for Hilton Head Island’s 13.5 miles of beach. The beach patrol includes about 80 lifeguards from across the country and around the world. As a member of the South Atlantic region of the United States Lifesaving Association (USLA) since 1989 and a Certified Agency of the USLA for Open Water Lifeguarding since 1995, our lifeguards are held to the USLA’s high standards of training. We are always looking for physically fit individuals with outstanding customer service skills to join our team.


October 2, 2014


Robert Murdoch is our lifeguard profile this week. He was our 2013 Rookie of the Year, and was nominated for Lifeguard of the Year this season.  Robert put together two fantastic videos for our employee appreciation party, whch we will post on our website soon.


  Robert Murdoch



Hometown: Kitchener, Ontario 

College: York University, Toronto. 

How did you hear about Shore Beach Service?  Taylor Krueger (lifeguard of the year 2011) - her dad works with my mum. He was talking about Shore Beach Service one day and mum mentioned it to me, thinking I’d be interested. This was during my third year working for the City of Kitchener pools, and I was ready for a change! 

How many years have you worked for Shore Beach Service? I have worked 2 summers for Shore Beach Service. 

Had you been to Hilton Head before you started working here?  Never.  I think I had a t-shirt that said Hilton Head on it once… there was a picture of a sailboat on it. 

What sports did you play in high school or college? I raced for my high school’s alpine skiing team. In my final year on the team, I had two Silver finishes and one Bronze. This year, I joined the Rowing team at my University. 

What career do you plan to pursue? I want to work in the Film Industry in Toronto, specifically in the camera department. 

Interesting fact about yourself: I’m a Canadian Yachting Association Silver 6 certified sailor, and spent my summers prior to working for Shore sailing and competing in regattas. I’m also full of equal parts practical and completely useless knowledge. 



Weather and Tides


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